Strategies for Success Newsletter October 2015 Issue 118
Published by Emily Huling Selling Strategies
Copyright 2015 Emily Huling. All rights reserved.
In this October 2015 issue:
Thoughts from Home
Thoughts from the Road
A personal note:
My dear friend, Jack Burke, president of Sound Marketing, died September 25 of heart failure. For 20 years, Jack was my audio man, my business confidant, the person who challenged and encouraged me to continually improve my work and more important, my heart. The insurance industry has lost an articulate advocate and a good man.
Thoughts from Home
This is why you need advisors you can trust
John gave me a perfect 15th anniversary present. It’s a simple gold wedding band I can wear when I’m active and don’t want to wear my fancy rings. After I opened the gift, John said, “Now I can tell you the story that goes with the ring!” So we poured more wine and I settled in for the tale.
John intended to take one of my rings with him to the jewelry store to get the proper size, but he forgot it. Frustrated with himself and in a hurry, he got a speeding ticket heading back to the store. It’s been a decade since either one of us has had a ticket, so what happened next was a real surprise.
Within days, he started receiving letters from attorneys who wanted to represent him about the ticket. Over the next few weeks, he had about 20 letters pitching what they could do for us to reduce the ticket cost and the license points. We didn’t know what to do, so I called our insurance agent.
After confirming this was our first household ticket in three years, our agent said “Don’t pay the ticket and you don’t need an attorney.” He told us that in North Carolina you can apply for a Prayer for Judgment. John would attend a driver’s education class for a fee, pay court costs (a lot of money), and the ticket wouldn’t affect the insurance rate. There is more to it, but essentially that’s how it works. Thank goodness, we called our agent before paying the ticket!
What happened next is what’s really interesting. John and I relayed the story to several of our friends.
They were all were shocked that we called our insurance agent for advice about a traffic ticket. They said they’d never tell their agent for fear their rates would go up.
Moral of the story: If you’re afraid to call your insurance agent or any of your professional advisors for advice on matters in their area of expertise, it’s time to get a new advisor.
As autumn begins, my taste buds start craving the comfort food of my Beaver Falls childhood. Many of those recipes are from the Three Rivers cookbooks. I love using my mother’s worn and stained copies! The Pittsburgh Post-Gazette reported in 1993, on its 40th anniversary, that 1000 copies a year are still sold. The cookbooks have raised more than $3 million for charity. One of our favorite recipes is the sinfully rich Cheese Pastry Hors D’Oeuvres.
For a few more popular recipes and more about the cookbook’s history read the December 2013 Pittsburgh Post-Gazette article.
Josmo’s Cafe recipes are listed by category. The recipe of the month appears at the top of the page and also in its proper category. We hope this will help you easily find that recipe you read, liked, and can’t seem to locate!
Please let us know how you like our recipes. We love hearing from you!
Thoughts from the Road
I love this place!
At our friends’ rehearsal dinner in Columbus, Ohio, John and I were seated at a table with the groom’s family from New Jersey. After brief introductions, Vinnie, who sounds exactly like John Travolta’s character Vinnie Barbarino on Welcome Back Kotter, started the table conversation by announcing, “I love this place!” “Why’s that?” several of us asked at the same time.
Vinnie had forgotten his running shoes. His wife chimed in “Yeah, convenient, huh?” We all laughed. Vinnie went on. When he asked the front desk hotel clerk where he should go to buy running shoes, they not only told him, they offered to shuttle him to the mall. He was amazed. At the big box sporting goods store, Vinnie was waited on by a helpful and knowledgeable associate. He finds shoes to buy. The associate, who easily figured out Vinnie was not from Ohio, gave Vinnie a complimentary pair of socks. Vinnie is now twice amazed. Vinnie takes the shoes to the checkout register at the front of the store. While in line, the customer in front of him turns around and says, “If you don’t have a 20% off coupon, I have an extra one you can have.” By this time, Vinnie said he was in total shock with how friendly everyone is in Columbus, Ohio. He then calls the hotel shuttle to get back to the hotel. They arrive promptly and he was back at the hotel within an hour.
Moral of the story. Great customer service and random acts of kindness make a positive difference in how others experience our community. Each of us has the power to do our part.
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October Energizer Minute – I WIN – Get supercharged with Energizer Minutes – one-to-two minute audio stories told by yours truly to energize, invigorate, and inspire!
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· Agency Management CIC – Roanoke, VA – October 21-22, 2015
· Private Client – Agency consulting and workshops – South Bend, IN – October 26-29, 2015
· Private Client – Building the Business – Madison, WI – November 2-5, 2015
· Private Client – Raising the BAR – Building Agent Relationships While Protecting Profitability – Fargo, ND – November 16-20, 2015
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Selling Strategies: Strategies for Success Newsletter is published by Emily Huling Selling Strategies. For further information contact email@example.com.
© 2015 Emily Huling. All rights reserved.